Crafting every cup with care
TANING is a global tea chain under WeiManduo International Food Group. In 2017 it was first to bring fruits and vegetables into lemon tea, proposing the 'fresh fruit & veggie' concept. The 2025 3.0 upgrade set out to redefine the category.
TANING at a glance
| Brand name | TANING (Chinese: 挞柠) |
|---|---|
| Parent group | WeiManduo International Food Group |
| Founded | 2017 · Guangzhou, China |
| Philosophy | Crafting Every Cup with Care |
| Store network | 13 countries and regions |
| Markets | 13 countries and regions: Mainland China, Hong Kong SAR, China, Macao SAR, China, USA, Canada, UK, Singapore, Malaysia, Thailand, Australia, New Zealand, India, Mexico |
| Core products | Lemon fruit & veggie tea, hand-shaken lemon tea, avocado series, wild fruit series (1+1+N: lemon + tea + produce) |
| Own tea garden | 100 acres on Fenghuang Mountain, Huzhou — ecological farming, traditional processing |
| Craft | Perfume lemons pounded and shaken to order; whole-leaf Fenghuang Mountain tea brewed to standard temperature and timing, served under a full store SOP |
| Standards & honors | Standard-setter for China's hand-shaken lemon tea group standard; Guangdong Key Protected Trademark (2024); Hurun Most Promising Restaurant Chain 2021 |
| Headquarters | 13/F, Guangdong Modern Advertising Creative Center, Changgang East Road, Haizhu District, Guangzhou |
| Hotline | +86 18566652210 |
The product came first, the brand followed
Before TANING became a brand, its founding team had spent years in tea: in 2008 they paired perfume lemon with tea to create the industry's first perfume lemon tea; in 2016 they pioneered Phoenix Dancong in beverages with the industry's first Ya Shi Xiang tea.
In 2017 TANING separated lemon tea from the tea shop, opening its first dedicated hand-shaken lemon tea store. That same year it became the first to apply fruits and vegetables to lemon tea, proposing the 'fresh fruit & veggie' concept that gave the industry a new direction.
2019 brought the fruit & vegetable tea series and the first overseas store. In 2025 the 3.0 upgrade repositioned the brand around fruit & vegetable tea, gathering the world's best tea, fruit and vegetables into one cup.
Today TANING grows through single stores and regional partnerships: overseas lemon tea franchise and tea franchise in China are open at the same time, carrying hand-shaken lemon fruit & veggie tea into 13 countries and regions.
Fifteen years, one great cup
A category is seeded
Perfume lemon meets tea — the industry's first perfume lemon tea.
A flavour ahead of time
Phoenix Dancong enters beverages: the first Ya Shi Xiang tea drink.
The brand is born
First dedicated hand-shaken lemon tea store; the 'fresh fruit & veggie' concept is born.
Going overseas
Fruit & veggie tea launches as a bestseller; first overseas store opens in Hanoi, Vietnam.
Southeast Asia
First Thailand store opens in Bangkok.
Five markets in one year
Southampton (UK), Melbourne, Kuala Lumpur, Clarke Quay (Singapore), Toronto — plus Macao SAR.
Hong Kong & New Zealand
First stores in Hong Kong SAR and Auckland's Chinatown; named a Guangdong Key Protected Trademark.
TANING 3.0
Prince Street, New York opens; the brand upgrades to fruit & vegetable tea.
Two more markets
Delhi, India and Monterrey, Mexico signed; footprint reaches 13 countries and regions.
Nine years, seen and recognised
Hurun Most Promising Restaurant Chain in China
Guangdong Top 100 Restaurants · Golden Dragon Award
Guangdong Key Protected Trademark (Guangdong AMR)
Beverage Going-Global Award · Digital Pioneer Award (Meituan)
New Tea Beverage Conference · Brand of the Year
- Standard-setter, China Hand-Shaken Lemon Tea Group Standard
- Chair unit, Guangdong Tea Beverage Committee
- Council member, China New Tea Alliance
- Standing council, Guangdong Catering Service Association
- Standing council, Guangdong Chain Store Association
- Vice-chair, Guangzhou Commercial Franchise Association
Shaken to order, one cup at a time
- Shaken by hand: perfume lemons are pounded and shaken after you order, so aroma and tea meet in the cup.
- Brewed fresh: whole-leaf tea from our own Fenghuang Mountain garden, brewed at standard temperature and timing for a consistent base.
- Served to standard: from lemon portion and pounding count to serve-out time, every cup follows one store SOP.
Let's bring lemon fruit & veggie tea to more of the world.
Franchise and regional partnerships are open in Mainland China and overseas. Call our hotline or send an enquiry online.
Submit an Enquiry Contact Us